10% of all Nestl\u00e9\u2019s R&D employees are now dedicated solely to the development of plant-based products<\/strong>, while Unilever has invested US$ 94 million in a new innovation centre housing 500 employees with a focus on plant-based innovation for brands like Knorr and Hellmann\u2019s.<\/li>\n<\/ul>\nNina Roth, Director of Responsible Investment at BMO Global Asset Management said, \u201cChanging consumer attitudes, food tech innovation, environmental and health risks \u2013 also for workers \u2013 are set to reshape the protein production industry as we know it, with the alternative protein market expected to grow to US$ 17.9 billion by 2025. This brings sizable opportunities for companies that implement strategic goals for managing a robust protein transition. BMO has led discussions with leading food retailers on how they\u2019re preparing for this shift, and investors will be watching closely to identify the leaders and laggards in this sustainable food transformation.\u201d<\/p>\n
Julia Kochetygova, Head of EMEA Stewardship at Northern Trust Asset Management\u00a0said, \u201cThe Covid-19 crisis has exposed the fragility of supply chains, and illuminates the need for innovative and alternative proteins to be explored as a potentially more resilient solution to the issue of soaring global protein demand. That\u2019s why Northern Trust Asset Management has joined FAIRR\u2019s initiative to engage food companies on their long-term strategy to address human needs and consider alternative proteins.\u00a0With\u00a0the US\u00a0plant-based\u00a0sales up 200% from April 2019 to April 2020, investors are interested to see supermarkets and food retailers diversify their protein sources to fortify their supply chains in a resource-constrained, post-Covid landscape.\u201d<\/p>\n
Caroline le Meaux,\u00a0Head of ESG Research, Voting & Engagement at Amundi said, \u201cThe switch to more sustainable diets has become a powerful tool for reducing GHG emissions and improving global health,\u00a0as confirmed by the IPCC. The animal protein supply chain is highly vulnerable to the material impacts of\u00a0a warmer\u00a0world. Therefore, investors are increasingly seeing diversification into alternative proteins as an opportunity to mitigate potentially disastrous climate risks whilst building resilience for the widespread market disruption ahead. Amundi has engaged leading European retailers on how they plan to reduce their dependence on increasingly volatile animal protein sources and seize the opportunities presented by more sustainable proteins in the long-term.\u201d\u00a0<\/em><\/p>\n
<\/p>\n","protected":false},"excerpt":{"rendered":"
Food giants muscle in on booming alternative protein market,\u00a0reveals US$ 13 trillion investor coalition engaging with 25 food manufacturers and retailers Nestle to build a US$ 100m plant-based centre in… <\/p>\n","protected":false},"author":6,"featured_media":417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[45],"tags":[71],"class_list":["post-501","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-plant-based","tag-food-beverage"],"acf":[],"yoast_head":"\n40% of Leading Food Firms, Including Nestle and Unilever<\/title>\n<meta name=\"description\" content=\"Food giants muscle in on booming alternative protein market, reveals US$ 13 trillion investor coalition engaging with 25 food manufacturers and retailers.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"40% of Leading Food Firms, Including Nestle and Unilever\" \/>\n<meta property=\"og:description\" content=\"Food giants muscle in on booming alternative protein market, reveals US$ 13 trillion investor coalition engaging with 25 food manufacturers and retailers.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/\" \/>\n<meta property=\"og:site_name\" content=\"The Organic Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/theorganicmagazine\/\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-26T10:25:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-20T17:39:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"570\" \/>\n\t<meta property=\"og:image:height\" content=\"380\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"OM Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"OM Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/\"},\"author\":{\"name\":\"OM Team\",\"@id\":\"https:\/\/theorganicmagazine.com\/#\/schema\/person\/5c22cc45a7f7c97bab35e391081c4e8a\"},\"headline\":\"40% of leading food firms, including Nestle and Unilever, now have dedicated teams for plant-based products\",\"datePublished\":\"2020-08-26T10:25:07+00:00\",\"dateModified\":\"2022-07-20T17:39:48+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/\"},\"wordCount\":1146,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/theorganicmagazine.com\/#organization\"},\"image\":{\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1\",\"keywords\":[\"Food & Beverage\"],\"articleSection\":[\"Plant Based\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/\",\"url\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/\",\"name\":\"40% of Leading Food Firms, Including Nestle and Unilever\",\"isPartOf\":{\"@id\":\"https:\/\/theorganicmagazine.com\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1\",\"datePublished\":\"2020-08-26T10:25:07+00:00\",\"dateModified\":\"2022-07-20T17:39:48+00:00\",\"description\":\"Food giants muscle in on booming alternative protein market, reveals US$ 13 trillion investor coalition engaging with 25 food manufacturers and retailers.\",\"breadcrumb\":{\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage\",\"url\":\"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1\",\"contentUrl\":\"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1\",\"width\":570,\"height\":380,\"caption\":\"Green Peas\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/theorganicmagazine.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"40% of leading food firms, including Nestle and Unilever, now have dedicated teams for plant-based products\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/theorganicmagazine.com\/#website\",\"url\":\"https:\/\/theorganicmagazine.com\/\",\"name\":\"The Organic Magazine\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/theorganicmagazine.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/theorganicmagazine.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/theorganicmagazine.com\/#organization\",\"name\":\"The Organic Magazine\",\"url\":\"https:\/\/theorganicmagazine.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/theorganicmagazine.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/i1.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/The-organic-logo-CMYK.png?fit=1562%2C329&ssl=1\",\"contentUrl\":\"https:\/\/i1.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/The-organic-logo-CMYK.png?fit=1562%2C329&ssl=1\",\"width\":1562,\"height\":329,\"caption\":\"The Organic Magazine\"},\"image\":{\"@id\":\"https:\/\/theorganicmagazine.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/theorganicmagazine\/\",\"https:\/\/www.instagram.com\/the.organic.magazine\/\",\"https:\/\/www.linkedin.com\/company\/69406153\/admin\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/theorganicmagazine.com\/#\/schema\/person\/5c22cc45a7f7c97bab35e391081c4e8a\",\"name\":\"OM Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/theorganicmagazine.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/0b5879fa16959cf63cf66f55cc9927f4?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/0b5879fa16959cf63cf66f55cc9927f4?s=96&d=mm&r=g\",\"caption\":\"OM Team\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"40% of Leading Food Firms, Including Nestle and Unilever","description":"Food giants muscle in on booming alternative protein market, reveals US$ 13 trillion investor coalition engaging with 25 food manufacturers and retailers.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/","og_locale":"en_US","og_type":"article","og_title":"40% of Leading Food Firms, Including Nestle and Unilever","og_description":"Food giants muscle in on booming alternative protein market, reveals US$ 13 trillion investor coalition engaging with 25 food manufacturers and retailers.","og_url":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/","og_site_name":"The Organic Magazine","article_publisher":"https:\/\/www.facebook.com\/theorganicmagazine\/","article_published_time":"2020-08-26T10:25:07+00:00","article_modified_time":"2022-07-20T17:39:48+00:00","og_image":[{"width":570,"height":380,"url":"https:\/\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg","type":"image\/jpeg"}],"author":"OM Team","twitter_card":"summary_large_image","twitter_misc":{"Written by":"OM Team","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#article","isPartOf":{"@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/"},"author":{"name":"OM Team","@id":"https:\/\/theorganicmagazine.com\/#\/schema\/person\/5c22cc45a7f7c97bab35e391081c4e8a"},"headline":"40% of leading food firms, including Nestle and Unilever, now have dedicated teams for plant-based products","datePublished":"2020-08-26T10:25:07+00:00","dateModified":"2022-07-20T17:39:48+00:00","mainEntityOfPage":{"@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/"},"wordCount":1146,"commentCount":0,"publisher":{"@id":"https:\/\/theorganicmagazine.com\/#organization"},"image":{"@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1","keywords":["Food & Beverage"],"articleSection":["Plant Based"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/","url":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/","name":"40% of Leading Food Firms, Including Nestle and Unilever","isPartOf":{"@id":"https:\/\/theorganicmagazine.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage"},"image":{"@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage"},"thumbnailUrl":"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1","datePublished":"2020-08-26T10:25:07+00:00","dateModified":"2022-07-20T17:39:48+00:00","description":"Food giants muscle in on booming alternative protein market, reveals US$ 13 trillion investor coalition engaging with 25 food manufacturers and retailers.","breadcrumb":{"@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#primaryimage","url":"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1","contentUrl":"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1","width":570,"height":380,"caption":"Green Peas"},{"@type":"BreadcrumbList","@id":"https:\/\/theorganicmagazine.com\/food-and-beverage\/plant-based\/40-of-leading-food-firms-including-nestle-and-unilever-now-have-dedicated-teams-for-plant-based-products\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/theorganicmagazine.com\/"},{"@type":"ListItem","position":2,"name":"40% of leading food firms, including Nestle and Unilever, now have dedicated teams for plant-based products"}]},{"@type":"WebSite","@id":"https:\/\/theorganicmagazine.com\/#website","url":"https:\/\/theorganicmagazine.com\/","name":"The Organic Magazine","description":"","publisher":{"@id":"https:\/\/theorganicmagazine.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/theorganicmagazine.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/theorganicmagazine.com\/#organization","name":"The Organic Magazine","url":"https:\/\/theorganicmagazine.com\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theorganicmagazine.com\/#\/schema\/logo\/image\/","url":"https:\/\/i1.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/The-organic-logo-CMYK.png?fit=1562%2C329&ssl=1","contentUrl":"https:\/\/i1.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/The-organic-logo-CMYK.png?fit=1562%2C329&ssl=1","width":1562,"height":329,"caption":"The Organic Magazine"},"image":{"@id":"https:\/\/theorganicmagazine.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/theorganicmagazine\/","https:\/\/www.instagram.com\/the.organic.magazine\/","https:\/\/www.linkedin.com\/company\/69406153\/admin\/"]},{"@type":"Person","@id":"https:\/\/theorganicmagazine.com\/#\/schema\/person\/5c22cc45a7f7c97bab35e391081c4e8a","name":"OM Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/theorganicmagazine.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/0b5879fa16959cf63cf66f55cc9927f4?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/0b5879fa16959cf63cf66f55cc9927f4?s=96&d=mm&r=g","caption":"OM Team"}}]}},"jetpack_featured_media_url":"https:\/\/i0.wp.com\/theorganicmagazine.com\/wp-content\/uploads\/2020\/08\/Pea.jpg?fit=570%2C380&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/posts\/501","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/users\/6"}],"replies":[{"embeddable":true,"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/comments?post=501"}],"version-history":[{"count":4,"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/posts\/501\/revisions"}],"predecessor-version":[{"id":11675,"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/posts\/501\/revisions\/11675"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/media\/417"}],"wp:attachment":[{"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/media?parent=501"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/categories?post=501"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/theorganicmagazine.com\/wp-json\/wp\/v2\/tags?post=501"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}