Furtuna Skin, the Italian skincare company combining old-world methods with modern science, regenerative agriculture practices, strict sourcing protocols, and powerfully concentrated formulas to drive unprecedented performance, today unveils its most requested product, years in the making.
Its latest Cielo Puro Cleansing Oil Balm provides the makeup removal power of a face wash with the moisture renewal effect of face oil, creating equilibrium across all skin types as it thoroughly cleans without stripping, ensuring the microbiome remains intact, dryness is improved, and softness is restored. Its Triple Texture Technology allows the rich balm to melt into a luxe oil on contact with the skin that transforms into a milky lather once activated by water. The transformation into a lighter texture enables the formula to rinse clean without leaving any residue or a tight, uncomfortable feeling. In a Consumer Study*:
- 96% of users agree it leaves skin soft
- 94% of users agree skin feels balanced, not too oily, and not too dry
- 93% of users agree it effectively removes face makeup and daily debris/grime while not stripping skin
- 92% of users agree that it maintains skin moisture
“For most people and myself included, cleansing the skin is a delicate and multi-stepped balancing act between ensuring we wash sunscreen, makeup, and the day’s debris to avoid congestion without stripping the skin and disrupting the barrier. So we set out to create an all-in-one cleanser that would provide the invigorating power of a double cleanse while maintaining hydration levels, essential for overall skincare health and anti-aging. As an olive oil sommelier with Mediterranean roots, I’m continually exploring how to incorporate EVOO into everything, so I’m thrilled we were able to make huge technological strides and infuse nutrient-rich olive leaf water into an olive oil balm so our customers can reap the benefits of EVOO from the very first step in their skincare routine,” says Agatha Relota Luczo, Founder & Chief Creative Officer of Furtuna Skin.
WHY A DOUBLE CLEANSE?
“We are doubling down on cleansing because in today’s harsh modern environment, with air pollution and UV intensity at all-time highs, a single cleanse is no longer enough. Our innovative Cleansing Oil Balm is the product you need to get the skin’s most important step done properly to prevent breakouts, dehydration, and premature aging and prepare your skin to absorb the other active skincare products in your regimen such as exfoliators, masks, serums, and moisturizers. By marrying ancient wisdom with modern science, we’ve solved the previously unsolvable in your cleansing routine. The result is a singular, uncompromising, high-performance product that delivers the efficacy of double cleansing with added hydrating power that is good for your skin and the planet,” says Kim Walls, Co-founder & CEO of Furtuna Skin.
BENEFITS:
- PURIFIES: Deep cleans to reduce impurities and detoxify the skin surface and pores
- MOISTURIZES: Replenishes the skin’s water supply and helps skin retain that new moisture
- CALMS: Soothes sensitivity and minimizes redness and irritation
- NOURISHES: Provides a complete balanced diet for skin with a variety of bio-absorbable vitamins, minerals, and fatty acids
A CLEANSER THAT DOES MORE FOR PEOPLE & THE PLANET
Like every Furtuna Skin product, the potent ingredients used to formulate Cleansing Oil Balm result from the company’s regenerative business practices that include prioritizing farming in harmony with nature and addressing all areas of wellness that impact the skin for overall improved health and longevity. Since its launch in 2019, Furtuna Skin has helped La Furtuna Estate, the 800+ acre organic farm where its ingredients are grown, to preserve Sicily’s rich heritage, history, and biodiversity and safeguard farmers’ livelihoods. By pioneering the concept of regenerative beauty, Furtuna Skin is blazing a trail beyond organic certifications and the beauty industry’s greenwashed standards of clean, green, and sustainable to improve biodiversity, soil, and water while reversing––not simply reducing––carbon emissions.
Read Also- https://theorganicmagazine.com/body-care/skin-care/megha-pritesh-asher-a-juicy-chemistry/
