US-based Rosebud Woman, a leader in women’s intimate wellness, is now available in Lab Organics – Australia’s leading organic and natural boutique beauty store. This watershed moment marks the company’s first launch outside of North America and its expansion into the Australian beauty marketplace.
Rosebud Woman creates exquisite intimate skin and body care formulations to support all of the stages of a woman’s sensual, sexual and reproductive life. Hormone- and toxin-free, the product line’s pure and potent formulations are based on impeccable plant-derived ingredients and sustainable making, working with and for the earth and each other.
Widely regarded as the Australian beauty retailer at the forefront of the move towards a natural and organic lifestyle, Lab Organics serves as the ideal launch partner for Rosebud Woman. The Carlton North-based brick-and-mortar store and e-commerce website specialize in emerging niche natural and organic skin, body, hair care and make-up brands, curating the very best of plant-based beauty.
Since 2017, Rosebud Woman has been enjoyed by tens of thousands of women from all 50 states in the USA and in Canada, and is recommended by leading OB/GYNs and women’s health specialists
Intimate wellness for women
Rosebud Woman is a female founded, family-run company that creates intimate self and body care for women. Founder & CEO Christine Marie Mason, started Rosebud Woman in response to women’s unaddressed needs and to encourage women to love and care for their whole selves. Christine had noticed that intimate wellness products were primarily designed for use with a sexual partner, or medicalised to treat a diagnosed issue. She could not find clean and effective products to provide comfort, relief and pleasure for all women — whether it be period pain or perimenopause symptom relief.
After a career in global consulting, Christine founded and grew multiple companies in B2B software. She served as a futurist and innovation advisor for global companies, such as Estee Lauder and Panasonic, and an advisor, investor and mentor to many technology startups.
In 2017, after extensive years of research into women’s intimate care needs and in collaboration with top experts, Rosebud Woman was born. With it came an entirely new category: intimate self-care. The line also encourages a new practice for women: to appreciate, honor and inhabit their entire body on a daily basis.
Women’s wellness is interdisciplinary, and needs to integrate body, mind and spirit. For the body, our advisors are physicians and wellness professionals, who specialize in the highly specific needs, concerns and desires of female skin. For the mind, we call on sociologists, to help unwind women’s attitudes towards their bodies, which are deeply informed by cultural programming. We collaborate with healers to explore the ways in which women can reclaim and celebrate their bodies and sexuality emotionally, psychologically and spiritually. Together, our commitment to helping women love their whole selves more has led us to create the best in intimate self-care.
Concurrently, in 2000, Christine began a 20 year journey into studying and teaching yoga, tantra, collective trauma healing, plant medicine and intentional living. Christine curated and led 12 TEDxSanFrancisco events, and continues to hold gatherings around the world. These threads (founding mission-driven organisations, living as a healer and agent of joy, and bringing people together for systemic change) are woven together in her current work with Rosebud Woman and at her retreat center and intentional community, New Earth at Sundari Gardens.
Christine is also the author of “The Invitation: Daily Intimate Self Care”, “The Nine Gifts: A First Aid Kit For Mind, Body and Spirit,” “Bending The Bow: How Great Freedom Movements Start and Grow” and “Indivisible: Coming Home to True Connection”, among other books and courses. She hosts the rose woman, a podcast on living a more liberated life
