For the last few decades, skincare for men has gained widespread popularity and has become more associated with the image of the modern man than ever before.
Rahul Badesra and Ali Safdar Zaidi wanted to create authentic products made and crafted with integrity. That guiding principle led them to create a brand of environmentally conscious products – made with clean, natural ingredients, no synthetic fillers, and microplastic-free. And they called it Environmanly!
Environmanly uses the highest quality, natural and vegan ingredients to offer the most effective men’s skincare and personal care products. All products are multi-benefited to reduce clutter & help save time and money for consumers, vegan, 100% natural, 100% toxin-free, dermatologically tested, high on quality and made from naturally sourced ingredients.
One key aspect of the brand is to offer a quality multi-benefit range without compromising on the environment. Environmanly is a clean and sustainable skincare brand for men that have devoted themselves to creating potent, customised skin-centered formulations to deliver exceptional results. The brand wants to empower a new wave of consumers that use only what they need, when they need – very different from traditional buying. This helps the consumer save time and money with being kind to the environment.
Responsible men
Environmanly fuses handpicked and time-tested ingredients from around the world and follow a scientific approach to create formulations for men by offering a luxurious selection of daily skincare, haircare and beard care products.
“Our vision is to introduce and build Environmanly as a luxury brand exclusively for men. We want to create something that has never existed before and build an ecosystem around men’s care. One of the core values of Environmanly is to encourage being the responsible man, and hence we focus on more than just the efficacy and sustainability aspect of the product. The product packaging is biodegradable and reusable as the brand has invested hugely in ensuring they use eco-packaging material. Having worked with some of the best experts in the field, we have been able to craft light-weight, quick-absorbing, protective, uniquely fragrant and most importantly, simple and effective formulations,” says Rahul, co-Founder & CEO, Environmanly.
“Environmanly is the next generation of men’s beauty. The product line is here to deliver confidence to men with every use. Extensive research for months and tenacious examination of a man’s skin helped us create formulations that simplify skincare for modern men. Even our design philosophy emits signs of masculinity to stand out from the clutter and speak strongly as a bold, impactful and confident brand for the audience,” shares Ali, co-founder & director, Environmanly.
Eco-packaging
Environmanly’s packaging code has always followed a sustainable, minimal, functional and utilitarian approach. The product packaging is reusable as the brand has invested hugely in ensuring they use eco-packaging material. Products ideally packed in virgin plastic tubes are replaced with PCR (Post-consumer-recycled) tubes, glass jars, glass bottles, paper labels and paper seals instead of plastic seals and PPE labels; even the bubble wrap is replaced with paper shredding. “The objective is to reduce the number of raw materials and energy used to produce our packaging and establish practices with minimal environmental impact,” adds Rahul.
In addition to this Environmanly is also encouraging consumers to return four or more empty Environmanly tubes to avail a 25% discount on future purchase.
The products are 100% cruelty-free and formulated without propyl-parabens, butyl-parabens, phthalates, formaldehyde, formaldehyde-donors, nonylphenol ethoxylates (NPEs), Oxybenzone, SLES, retinyl palmitate, hydroquinone, triclosan, triclocarban, BHA, and BHT.
Read also: And now Guilt-free makeup: Maybelline New York launches Green Edition
