Ruby’s Organics is an Indian Organic Makeup brand with a range of products specifically designed to suit Indian tones and textures. Completely devoid of chemical preservatives, the brand uses only natural and organically sourced ingredients to give on-trend makeup that is lightweight, and yet long lasting.
Ruby’s Organics has developed an entire range of makeup staples, and additionally infused the products with bio-active ingredients that will nourish and care for your skin.
The brand takes great pride in making its products in India, with ingredients that are locally sourced and manufactured, and delivering them to customers in small artisanal batches. The brand provides employment to women in rural areas so they are independent to shape their lives.
Rubeina K, Founder, Ruby Organics says, “For me, creating an ‘honest brand’ laid the foundation for Ruby’s Organics. Being a huge cosmetic aficionado, I did consume every available product in a jar, bottle, and palette for years until I learned first-hand how toxic most cosmetics can be. It urged me to want to make a difference by creating an alternative that is kind to our environment and our skin.” 
Every single ingredient Ruby Organics uses is at zero or minimum risk for human health, 100% biodegradable and ethically sourced by licensed suppliers. A majority of the ingredients are ECOCERT and/or COSMOS and/or NATRUE certified. “While not all of our ingredients are vegan, we are a 100% vegetarian brand that is strictly sourcing from suppliers that DO NOT test on animals,” says Rubeina.
She adds, “We want to be completely transparent with our community, which is why we have listed down each of our ingredients with its benefits and role in our products. Remember conscious consumerism starts with questioning the authenticity and credibility of products, we’re all for it!”
Ruby’s Organics is available on https://www.amazon.in
