From nature to hair care
Founded in 2014 by CEO Monique Rodriguez, Mielle Organics is the fastest growing Black-owned and women-led global beauty brand. With a heavy emphasis on incorporating healthier ingredients as its “root to results,” Mielle’s collection of beauty products is designed for all hair types. Today, Mielle is a global and viral sensation, with orders in over 87 countries around the world.
It is now launching the 1st textured hair collection featuring Tulsi for wavy, curly and coily hair. Exclusively at Ulta Beauty, the new 6-piece Mango & Tulsi Botanical Blend Collection ($14.99 each) is a nourishing, botanical collection formulated with Mango and Tulsi to improve both hair and scalp health.
A fruitful combination
This perfectly paired collection combines the queen of herbs, Tulsi, with the king of fruits, Mango, to create this nourishing botanical blend. Tulsi (also called “holy basil”) is known for its botanical leaves and is rich in vitamin C and zinc to maintain moisture in the scalp. Within Ayurveda, it is recognised for its wide spectrum of healing properties. It helps improve scalp health and strengthen roots. Rich in antioxidant vitamins A & C, the botanical mangifera indica, commonly known as Mango, restores and balances moisture in hair. Together, these vital ingredients deeply nourish to prevent breakage, moisturise dry hair and scalp, strengthen roots and smooth a rough hair shaft.
“It is one of my greatest passions to find new ingredients and develop problem-solving products,” says founder and CEO Monique Rodriguez. “I am proud to introduce the beauty industry’s first collection for textured hair featuring the ingredient, Tulsi. Mielle Organics’ new Mango & Tulsi Botanical Blend Collection is going to be a game changer to help prevent damage to the hair and scalp.”
A standout of the collection is the Mango & Tulsi Nourishing Instant 3-IN-1 Serum. Great for both natural curly and thermally smooth styles, it helps repair and strengthen damaged hair and split ends, seal the cuticle for smoother, shinier-looking hair and replenish the scalp for improved roots and stronger-looking hair.
The line also includes a Nourishing Shampoo, Nourishing Conditioner, Nourishing Leave-In Conditioner, Nourishing Whipping Crème and a Nourishing Styling Gel – all vegan and cruelty free.
Features & Benefits
- Nourishing Instant 3-IN-1 Serum – Transforms, seals, and replenishes. Transforms, weakened, frizzy hair. Seals cuticles with nutrients for smoother, shinier hair. Replenishes scalp for improved roots and stronger looking hair.
- Nourishing Shampoo – Cleanses and moisturises. Removes scalp impurities while moisturising hair for softer smoother strands.
- Nourishing Conditioner – Protects hair. Helps strengthen and protect for stronger, shinier, and softer looking hair.
- Nourishing Leave-In Conditioner – Restores and protects. Restores moisture, while reducing the appearance of breakage and frizz. Scalp maintains vital nourishment for roots.
- Nourishing Whipping Crème – Enhances curls and shine. Replenishes dry, limp strands with moisture to enhance curl memory for frizz-free, smoother curls with definition.
- Nourishing Styling Gel – Holds and defines. Delivers long-lasting flexible hold, while defining curls without flaking. Curls are soft and shiny.
Mielle’s Mango & Tulsi collection is launching exclusively at Ulta Beauty and will be available on their website beginning later in June.
Read More: Mielle Organics breaks the glass ceiling for black-owned, women led haircare brands